NInvisible Victims Alliance.
A Men’s Health & Awareness Company
Invisible Victims Alliance is a non-profit men’s health awareness group. With a heavy focus on supporting men who may have been abused or in need of a support group. Invisible Victims Alliance is looking to expand their outreach and to achieve this they are looking to re-design their company and create some print and digital ads to show off the principles in which they stand for.
OBJECTIVES
PROJECT OVERVIEW
CLIENT
Invisible Victims Alliance
ROLE
Graphic Designer & Brand Strategist
LOCATION
Woodbury, MN
Create a brand identity that matches the value of the company.
Create a digital advertisement for the company.
Create a print advertisement for the company.
My Approach
Research - Communicate - Design
Research the brand principles of Invisible Victims Alliance and bring those principles to the for front of the brand, using color, typography, and graphics. Putting all of this including color, Typography, and Graphics into a brand styles cape
Communicate with Invisible Victims Alliance on the design of the styles cape and make adjustments depending on the preference of the client company.
Using the style scape create two advertisements, one digital, and one print for the company to use in their advertisements for outreach.
